"I'm trying to make it for less than a lot so that more people can buy stuff. I think the law should be changed so that things cost less than a lot."
Mr. P has made a "yo-yo" out of a milk cap and a shoestring. He thinks he might make a lot of them and sell them for $2 each. Because that's "less than a lot."
"People should start to sell all their stuff for less money than a lot and a lot and a lot --- like helicopters and stuff --- so then more people can buy stuff and they'll get more money."
(And, as I believe Mr. P is quite aware, Mr. P would be able to buy more of the things "like helicopters and stuff" that he wants.)